Cookie Banner Generator for Enterprise Businesses

 
Does your business need a cookie banner generator with geolocation detection, the capacity for multiple languages, integration with a tag management system, the capability to match the look and feel of multiple websites, and zero load cookies? Call Clarip at 1-888-252-5653 for a demo of our cookie consent management tool for banners.

Cookie Consent Banner Compliance

The EU cookie law contained in Article 5.3 of the ePrivacy Directive requires a company operating in Europe to obtain the informed consent of a user in order to store information on their computer / device or to access information stored in their equipment. There are currently two exceptions, neither of which is generally applicable to the use of most cookies on websites today. With many websites attempting to place 30+ first and third-party cookies on a user’s computer, there is a lot of room for problems with cookie compliance.

The EU Cookie Directive was introduced into law in 2011 but is expected to take on renewed emphasis in the world of General Data Protection Regulation (GDPR) compliance. With data protection authorities receiving more resources and the potential for fines as high as 4% of global annual revenue, it is important that companies ensure that they have taken the appropriate steps to not process personal data without a lawful basis for processing.

There has been some confusion about the interaction between the ePrivacy Directive and GDPR. This confusion has been heightened because modifications of the ePrivacy Directive, in the form of the ePrivacy Regulation, did not go into effect at the same time as GPDR (as originally intended), and the debate continues over the language of this new law. In other words, organizations need to be be able to comply with the Cookie Directive in order to place the cookie and access it, while complying with GDPR for any data collection and processing of the personal data on the cookie, and

What are the Complexities of Generating Cookie Banners?

Style: Most website owners and designers want the cookie banner to match the look and feel of the website. After all, they have spent a lot of time and money to make the website look appealing to their intended audience. They do not want it to be an ugly layer on top of it. It is usually not a problem to match a website when there is a single banner, but what about when there are hundreds or thousands? The banner needs to be able to style itself based on the CSS of the website automatically.

Placement: One option to place a cookie banner on a website is to do so manually. If you are using a single content management system (or single header / footer file) for the whole website, then it becomes relatively easy to place the code in one place and have it work across multiple pages. However, things get much more complex when there are multiple static files, multiple websites, or the company is planning to A/B test the banner in order to get it right. In this case, placement can be done easiest through a tag management system.

Multiple Geographies: There are a number of challenges in the implementation of a cookie banner across multiple countries. The regulations may be different, necessitating the display of different buttons or text to fulfill different requirements. The individuals may speak different languages, requiring the translation of the standard text.

Consent: There has been a lot of debate among companies and legal professionals about the appropriate language and the form of consent to ensure compliance with the law. Do users need to expressly opt in after GDPR? Is opt out consent still sufficient? How much information does the banner need to contain?

Multiple Cookies: Does your website store place different cookies on different pages? Do logged-in users get different cookies than logged-out users? Do you even know what cookies you are setting? Your cookie banner needs to be able to adequately disclose the different cookies that are set upon different conditions.

Other Compliance Issues: If the cookies are placed on the user’s computer at the same time as the website is loaded and the notice is displayed, then website users may not have an opportunity to consent to them or reject them in accordance with the law.

Need a Cookie Banner Generator to Address These Issues?

Clarip has built an advanced cookie consent platform to enable enterprise cookie management and consent banners that addresses the above issues.

Choose the type of banner that you are looking for with opt-in, opt-out and informational banners. Get the flexibility that you need to place the banner on the top, bottom or the side of the page. Create the appropriate buttons to require user action based on the regulatory requirements that your website faces. Store your consent records including IP address, data and timestamp to ensure that there is an adequate audit trail for verification of compliance and demonstration to the data protection authorities if they come calling.

Learn more about the Clarip cookie tool – CLICK HERE.

Related Content

ePrivacy News
GDPR Requirements for Cookie Consent Compliance
Cookie Consent Manager for GDPR & ePrivacy
EU Cookie Directive Law
Cookie Consent and the ePrivacy Regulation (formerly ePrivacy Directive)
Cookie Compliance Tools: Consent Manager and Cookie Scanner
Full Text of Proposed ePrivacy Regulation from April 2018